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Dynamic Mark for PVG

Dynamic Identity
 2023

The Dynamic Marks project, based on the IATA station code for airports, focuses explicitly on showcasing a wide array of signs and symbols, with PVG representing Shanghai Pudong International Airport.

View process here

In the design, the letter "P" in the IATA code is combined with the Chinese character "沪," representing Shanghai. At the same time, the emphasis is placed on incorporating circular elements that symbolize the iconic structure of Shanghai, namely Pudong's Pearl Tower.

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